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Evaluating Vendors and Suppliers – Customer Service https://thebrandgroup.net/wp-content/uploads/2020/07/service.jpg 1920 1080 admin admin https://thebrandgroup.net/wp-content/uploads/2020/04/Steve-Trees_flip-100x100.jpg April 7, 2020 July 7, 2020

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April 7, 2020
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Evaluating Vendors and Suppliers – Customer Service

Last time, we touched on the quality aspect in our “Evaluating Vendors” series. This week, we’ll talk about how to evaluate the customer service you are receiving from your suppliers. Customer service should be a priority for any business looking for longevity, but unfortunately, it is an offering all too often taken for granted until…

Evaluating Vendors & Suppliers – Relationship Investment https://thebrandgroup.net/wp-content/uploads/2020/03/Eval_Relationship.jpg 780 421 admin admin https://thebrandgroup.net/wp-content/uploads/2020/04/Steve-Trees_flip-100x100.jpg March 31, 2020 May 13, 2020

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March 31, 2020
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Evaluating Vendors & Suppliers – Relationship Investment

So far, in our Evaluating Vendors series, we have explored the roles of Quality, Customer Service, Cost Competitiveness and Industry Expertise. Now we will take a look at what a vendor’s healthy investment in a business relationship looks like. As previously mentioned, the best partnerships are based upon the understanding that you are both in it for the long haul. This…

Social Responsibility: Franchises give back and make a difference https://thebrandgroup.net/wp-content/uploads/2020/03/SupportTroops.jpg 2000 1333 admin admin https://thebrandgroup.net/wp-content/uploads/2020/04/Steve-Trees_flip-100x100.jpg March 31, 2020 March 31, 2020

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March 31, 2020
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Social Responsibility: Franchises give back and make a difference

When you break down any business, it’s really all about people. What people need, what connects us, how we show our appreciation and support to each other. Even in the digital age, franchised organizations remember they are all about the people they serve and show it with their commitments to social responsibility causes.

Evaluating Vendors & Suppliers – Cost Competitiveness https://thebrandgroup.net/wp-content/uploads/2020/03/CostBenes.jpg 890 576 admin admin https://thebrandgroup.net/wp-content/uploads/2020/04/Steve-Trees_flip-100x100.jpg December 19, 2019 July 7, 2020

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December 19, 2019
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Evaluating Vendors & Suppliers – Cost Competitiveness

No one likes overpaying, even for top quality products and services. How do you know you are getting a good product at a good price from your vendor? Here are a few ways to make that determination.

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July 16, 2018
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Create Power Promotions

You spend a lot of time planning your promotions. You look at the sales numbers — look at seasonality — you determine what customers are doing… what they’re buying — set marketing goals. You identify opportunities for leveraging known tactics that have worked and you create new ones. Now you build out your marketing calendar and produce great creative executions. It’s time for the logistics…

Download “Make Franchisees Happy” White paper https://thebrandgroup.net/wp-content/uploads/2017/07/WhityePaper.jpg 2000 769 admin admin https://thebrandgroup.net/wp-content/uploads/2020/04/Steve-Trees_flip-100x100.jpg July 3, 2017 June 1, 2020

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July 3, 2017
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Download “Make Franchisees Happy” White paper

Avoid In-store POP failures with these surefire strategies by implementing POP Kit strategies and in-store advertising tips to make your franchisees happy.

What is a POP Kit? https://thebrandgroup.net/wp-content/uploads/2017/07/WhatisPOP.jpg 1904 1186 admin admin https://thebrandgroup.net/wp-content/uploads/2020/04/Steve-Trees_flip-100x100.jpg July 3, 2017 March 26, 2020

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July 3, 2017
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What is a POP Kit?

Ever wonder what goes into a POP (Point of Purchase) Marketing kit?
Check out this short little video from BrandPOP, our print and fulfillment partner.

PROMOTIONAL MARKETING CALENDARS https://thebrandgroup.net/wp-content/uploads/2013/09/gannt-scaled.jpg 2560 1707 admin admin https://thebrandgroup.net/wp-content/uploads/2020/04/Steve-Trees_flip-100x100.jpg September 11, 2013 March 26, 2020

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September 11, 2013
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PROMOTIONAL MARKETING CALENDARS

When done right, this specialized planning and budgeting tool will help your chain operation determine the promotional “when,” “what,” and “how much” throughout the year.